Tag Archives: Runner

Melissa Perlman Featured in the Sun-Sentinel’s Delray Forum

Thank you Joanie Cox Henry and the Sun-Sentinel!!!!! (Full article here.)

Delray woman headed to World Maccabiah Games

When Delray Beach resident Melissa Perlman is not running BlueIvy Communications, she’s running half marathons. The Spanish River High School track coach and former student will be the captain of the U.S. Men’s and Women’s Half Marathon Team at the World Maccabiah Games in Israel. The Jewish multisport event features over 10,000 athletes competing on behalf of more than 80 countries.

Perlman will travel from New York to Israel on June 27 and be in Israel through July 19. It’s the 35-year-old athlete’s third time competing in the World Maccabiah games, and fourth time when including the European version.

“I first heard about the games when my dad participated in the World Maccabiah Games in 1973,” she said. “After my freshman year of high school, I qualified for the junior Track & Field team for the 1997 World Maccabiah Games. It was my first time in Israel and I came back with four bronze medals.”

Perlman competed with athletes from Mexico, Israel, England and all over the world.

“I stopped running after college for a number of years. After a few major life changes, I decided I wanted to get back into it seriously,” she said. “I was working at Office Depot’s headquarters and decided in order to have more balance in my life, I needed to make the time. I left the company in 2011, started BlueIvy Communications, began coaching with my former high school Rick Rothman at Spanish River, and, in turn, started training again.”

By 2013, Perlman was competing in the World Maccabiah Games in Israel again as a member of the Women’s Half Marathon Team. She came home with an individual bronze medal and team gold.

With 83 countries participating this year, Perlman has been training as intensely as she did during her high school and college careers with a goal to bring home gold.

“As an athlete, many of us grow up dreaming of going to the Olympics,” she said. “This is my best chance of fulfilling anything close to that. The games are pretty amazing, and the Maccabiah staff and organizers really treat you like you’re an Olympian.”

Besides running, Perlman has been spending her spare time lifting during OrangeTheory Fitness classes, getting weekly acupuncture treatments and massages, and adding hot yoga into her rotation.

“I feel ready and prepared for the whole experience. It’s so worth all the work that goes into it,” she said. “This will likely be my last year competing in this so hopefully I’ll once again meet friends from around the world, see the beauty of Israel and win gold.”

The games open July 4 and the half marathon is July 10 in Jerusalem. This time, Perlman will have her father, boyfriend, brother and sister cheering her on.

“I’m so lucky to have my family joining me for the experience. I couldn’t imagine anything more special. Also, my sister and boyfriend have never been to Israel so I’m very excited to share it all with them,” she said.

I’m Going to Stick a Needle In Your Leg & Set it On Fire!

Yep…You heard me right! And your reaction was probably similar to mine…but the needle was actually going in my leg, as was the fireball! Let me explain…

Acupuncturist Carlos Restrepo has been treating me since 2012 when he hired my PR agency (BlueIvy Communications) to market and bring media attention to his new acupuncture practice in Boca Raton. As a good professional, I tried out his services – acupuncture for stress, achilles tendonitis, plantar fasciitis, and much more!

The results were immediate. Lingering injuries that I thought would never go away as well as new aches that were effecting my training  were finally fixed. Now I’m definitely not a “magic” believer…but these needles seemed to be working! Was it the increased blood flow, the movement of the Qi, or something else?

Fast forward five years to this summer. I’ve been dealing with a sore and downright painful left achilles tendon since July of last year. It started hurting while training in Colorado and hasn’t let up since. Carlos started working on my achilles with acupuncture needles in May and the pain eased up. While I could feel the tenderness in my foot…I was able to train and complete runs. That was a win for me in itself.

Carlos, however, wanted more improvement. That was when he broke out the “fire balls” or Moxibustion as the professionals call it.

Moxibustion is a form of heat therapy in which dried plant materials called “moxa” are burned on or very near the surface of the skin. The intention is to warm and invigorate the flow of Qi in the body and dispel certain pathogenic influences.

And it worked…after one treatment, my achilles was 50% better and after two treatments, the pain GONE. Now to be fair, every once in a while I feel the tightness in my calf and ankle area (usually after a deep stretch or hard workout) but all-in-all I run pain free. This magical Moxibustion sure did move my Qi!

Fleet Feet Sports Delray Beach Now Open!

fleet feet 1Welcome to Delray Beach Fleet Feet Sports! Our friend (and fellow South Florida Runs member) Nicholas Stump just celebrated the grand opening of his new store Fleet Feet Sports Delray Beach and we’re super excited for him and his wife Mackenzie.

We’ve had the pleasure of hearing some of the fun (and challenging) stories as they prepared for opening and we are thrilled to hear the store is open and shoppable!!! Be sure to check them out on the North-East corner of Linton Blvd and Federal in Delray Beach (same shopping plaza as Panera, Fresh Market and Zone Fresca)!

More about Fleet Feet Sports

At Fleet Feet Sports, you will find a welcoming environment where runners, walkers and fitness enthusiasts of all abilities receive unparalleled service and support. Fleet Feet Sports’ Fitlosophy is to help you find the right ”FIT” in every facet of your active lifestyle. Our goal is to engage and inspire all ages to live a fit and healthy lifestyle. We are committed to helping everyone achieve their goals, celebrate their accomplishments, and win everyday! Whether you walk, run, or simply need a good fitting pair of shoes, the educators at Fleet Feet Sports will work with you to evaluate your foot’s gait and natural biomechanics to help you select a shoe that offers the best fit and function for you. Fleet Feet Sports is committed to enhancing and growing our local running and walking communities, and offering educational resources and training opportunities to assist you in achieving your fitness goals.  Each store is locally owned and operated.

Learn more at www.fleetfeetdelray.com or at www.facebook.com/fleetfeetdelray.

Women’s Running Magazine: “Blogger on the Run”


I am thrilled to announce that RunningTips101.com is featured as a Blogger on the Run by Women’s Running Magazine!! My goal with RunningTips101.com has always been to share my personal nearly two decades of running knowledge and experience as well as the expertise of the many contacts, coaches, doctors, athletes, and go-to sources I have had the pleasure to get to know over the years. (And there is much more exciting stuff to come – including interviews with athletes like the legendary Michael Johnson!!! Yes, I am serious!!!) I have also been a faithful reader of Women’s Running Magazine for some time now (since it launched) so to be featured as one of its bloggers to watch is very exciting!

Women’s Running is the only women’s-specific running magazine. As the number of female runners exploded over the past few years, interest in women’s specific running information also grew. Women’s Running covers all aspect of the running lifestyle. The Women’s Running mission is simple: to create a high-quality magazine for intelligent, successful, female runners who use running to balance and enrich their lives. Women’s Running seeks to set a standard of excellence through quality editorial that encourages women to train healthfully, participate in active travel, adopt healthy nutrition habits, and to nourish their minds as well as their bodies. In doing so, the magazines hopes to capture the attention of eager female consumers in a way that mainstream women’s fitness magazines and co-ed sports verticals do not. More information available at www.womensrunning.com.

Check out my feature as “Blogger on the Run” here. Also, even more exciting for you…is that Women’s Running Magazine is offering one of my readers the chance to win a 1-year subscription to the magazine!!!  All they have to do is visit the Women’s Running blog, view the RunningTips101 “Blogger on the Run” feature, and leave a comment to be entered to win. Good luck and please share around! (If my online feature is popular…there is a good chance I’ll be featured in the monthly hard copy issue!!)

Thanks in advance! And thanks Women’s Running Magazine!